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Matterport

AI-powered 3D virtual tours and digital twins for real estate

★ 4.5 / 5.0 Editors' score

Matterport is a freemium Virtual Tours tool — AI-powered 3D virtual tours and digital twins for real estate It offers 10 core capabilities, including 3D virtual tours, AI-generated floor plans, Dollhouse view. Pricing is freemium, starting at Free. It is rated 4.5/5 in our virtual tours directory, with its main trade-off being premium features require paid plan. Matterport is a good fit for anyone comparing virtual tours options.

Key Facts

Category Virtual Tours
Pricing model freemium
Starting price Free
Rating 4.5 / 5.0
Best for Virtual Tours
Key features 10
Last updated 2026-02-24

Overview

Matterport creates immersive 3D virtual tours and digital twins of properties using AI. Agents can capture spaces with a smartphone or 3D camera, and Matterport's AI automatically generates dollhouse views, floor plans, measurements, and interactive walkthroughs. Used by top brokerages worldwide to showcase listings remotely and reduce unnecessary in-person showings.

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Key Features

  • ✓ 3D virtual tours
  • ✓ AI-generated floor plans
  • ✓ Dollhouse view
  • ✓ Measurement tools
  • ✓ Smartphone capture
  • ✓ MLS-ready media
  • ✓ Guided tours
  • ✓ VR compatibility
  • ✓ Cloud hosting
  • ✓ Embed on any website

Pros

  • ✅ Free tier available
  • ✅ Smartphone capture (no special camera needed)
  • ✅ Industry-standard 3D tours
  • ✅ Automatic measurements and floor plans

Cons

  • ❌ Premium features require paid plan
  • ❌ Large properties need many scans
  • ❌ Learning curve for best results

Pricing

Model: freemium

Starting at: Free

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Frequently Asked Questions

What is Matterport?
Matterport creates immersive 3D virtual tours and digital twins of properties using AI. Agents can capture spaces with a smartphone or 3D camera, and Matterport's AI automatically generates dollhouse views, floor plans, measurements, and interactive walkthroughs. Used by top brokerages worldwide to showcase listings remotely and reduce unnecessary in-person showings.
How much does Matterport cost?
Matterport starts at Free. The pricing model is freemium.
What are the main features of Matterport?
Key features include: 3D virtual tours, AI-generated floor plans, Dollhouse view, Measurement tools, Smartphone capture, MLS-ready media, Guided tours, VR compatibility, Cloud hosting, Embed on any website.
Who is Matterport best for?
Matterport is a good fit for anyone comparing virtual tours options, and is rated 4.5/5 in this category.
What are the limitations of Matterport?
Reported trade-offs include: Premium features require paid plan; Large properties need many scans; Learning curve for best results.
What are the best Matterport alternatives?
See our full list of Matterport alternatives, with side-by-side ratings, pricing, and pros & cons, on the Matterport alternatives page.

Last updated: 2026-02-24